Press Archive

February 28th, 2019
GINZA

The fear of losing your AirPods is now solved! Tapper from Sweden offers exclusive leather straps for AirPods

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com


Nowadays wireless earphones have become mainstream. Just because they're wireless, there's no need to worry about losing them. The fashionable and exclusive AirPods accessories brand Tapper eliminates such anxiety!


An accessory exclusively for Apple AirPods, Tapper from Stockholm Sweden decorates your ears with stylish design.

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com 

Decorates your ears with stylish design. 

Tapper was founded by Robin Westlund and Robert Sandmark in the fall of 2016. They launched their leather strap for Apple's wireless AirPods at colette in the spring of 2017. After that, Tapper was established at trendy state-of-the-art shops such as nous launched by the former tech buyer at colette, Nordstrom in the US and EXCELSIOR in Milan.

Tapper's product range will be rolled out in Japan from the end of February! ESTNATION, DELFONICS and other selected stores in the country start to release sequentially.

How to use Tapper's leather straps is very easy. Just plug the AirPods into the TPE plastic attachment. The cord is made from lamb nappa leather. The metal connection between the cord and the TPE attachment is made of brass or stainless steel and has a built-in magnetic lock that keeps your AirPods together around your neck when not in use, which also helps prevent tangles.

Tapper's leather straps comes in 5 colors so that you can change your strap according to the mood of the day.

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

 

 



January 8th, 2019
ARCHIVE XXI

Start 2019 dancing with Tapper


AFTER A VERY BUSY END OF YEAR DANCING UNTIL THE SUN CAME OUT, WE FELT THE NEW YEAR SHOULD KEEP THE PARTY GOING. STOCKHOLM BASED ROBIN WESTLUND & ROBERT SANDMARK, FOUNDERS OF COOL BRAND TAPPER, DESIGNED A SPECIAL PLAYLIST FOR US, MADE FOR DANCING UNDER THE STARS.

WE LOVE – Powder Pink Tapper

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com


A BIT MORE ABOUT TAPPER

Everything began when Robin Westlund read his final year at Stockholm School of Economics and Apple for the first time presented the AirPods (7 September 2016), which got viral in social media. Mostly with memes were seen where the AirPods got compared with toothbrushes as well as comments on how easy they would be to lose. As a result, Robin and some classmates understood that it is possible to create a product that minimizes the risk of losing the AirPods and giving them an alternative look for those who do not like what they look like when they’re being used. 

Three days after Apple's release, Robin and his friends sat overnight and created a 3D sketch of the product, built their own website and launched a crowd funding campaign on Indiegogo. After 10 hours of uninterrupted night job everything was ready and the press could start. Tapper was immediately mentioned in CNN Money, MacWorld and Product Hunt. There were several other AirPod straps that popped up the months after Apple's release and it still does. However, Tapper was one of the first players, which made Tapper succeed in positioning themselves as "The World's First Premium AirPod Strap".

You know we like first players and cool gadgets, so make sure you get yours now at gettapper.com






January 8th, 2018

Tapper x nous  

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

 

 

Former directors at colette launches a new concept store retailing Tapper

nous, a new concept store in Paris opened January 8th in the famous area of colette. nous is owned by former directors from the sneakers, high-tech and watches departments at the former iconic retailer colette.

The store will offer a wider range of watches, high-tech goods, glasses, accessories, sneakers and streetwear, including Tapper's Leather Strap for AirPods.

Tapper is the Stockholm based fashion tech start up founded by the two friends Robin Westlund and Robert Sandmark. Their debut product, a Leather Strap for AirPods, is designed to carry your AirPods around your neck. The strap is made of lamb nappa leather and comes with brass detailing.

Tapper is now available in-store and online at https://nous.paris for 50€.

In Sweden Tapper is available at NK Details, Mood Details, Digital Inn, Macforum and on all SAS flights, to name a few.

 

_________________________________ 

Adress nous: 48, rue Cambon, 75001 Paris

Instagram nous: @nous.paris

___________________________________ 

www.gettapper.com

@gettapper

___________________________________ 

Robin Westlund, Founder of Tapper
+46 735 149 149
robin@gettapper.com

Robert Sandmark, Co-Founder of Tapper
+46 734 037 674
robert@gettapper.com

For high resolution pictures and movies, email:
robert@gettapper.com

Press:
www.gettapper.com/press





December 15th, 2017
Scandinavian MAN's Online Weekly Guide


Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

 

Scandinavian MAN is a new biannual magazine and a launch platform, bringing Scandinavian values and Nordic brands to a global stage.





November Issue, 2017
Swedish Men's Fashion Magazine Café 

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

 





October Issue, 2017
Swedish Travel Magazine Kupé 

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

 

Kupé magazine is available on all trains and train stations in Sweden, owned by SJ AB, Swedish railways





March 13th, 2017
Tapper Leather Strap for AirPods now Available In-Store and Online at colette

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

 

Robert Sandmark and Robin Westlund / Photo: Karin Serdén

Tapper, a new fashion tech brand based in Stockholm, just launched at the iconic concept store colette in Paris. Their debut product is a Leather Strap for AirPods designed to snap your AirPods around your neck when not in use. 

The leather strap comes with brass detailing and is made of premium lamb leather. The soft shells makes it easy to attach the AirPods and thanks to the built-in magnets the AirPods snaps together around your neck. All products are handcrafted in Sweden using only the finest materials for that ultimate premium feeling.

The idea of a strap for AirPods came when Robin read about the AirPods and understood that there would be a demand for how to keep track of and use the AirPods in a smart and functional way. ”That's why we decided to design Tapper so that you easily can hang the AirPods around your neck when you're not using them”, says Robin Westlund, Founder of Tapper. 

The brand was founded in September 2016 by Robin Westlund. In March 2017 Robin's friend Robert Sandmark from the Swedish sneaker label Eytys joined the company. They both have backgrounds in the fashion industry, specifically high-end accessories and they both have a passion for technology and fashion.

”I’ve always been interested in fashion and nice aesthetics. Growing up within the late 90’s, technology and its development was always present for me”, says Robert Sandmark.

Their vision is to create innovative accessories for your most used tech products. The name Tapper comes from the Swedish word for brave or courageous. Inspiration for the name was derived from Apple's senior vice president, Phil Schiller, saying that the decision to lose the headphone jack wasn't about a wireless future, it was essentially about being brave.

Tapper is exclusively available at colette in-store, at 213 Rue Saint Honoré in Paris, and online at www.colette.fr. The product will soon also be available in Tapper’s online shop at www.gettapper.com. The product is retailing for 50 EUR and will be released at additional retailers starting in April. Additions to the Tapper product portfolio will be presented during 2018.


Robin Westlund, Founder and CEO of Tapper
+46 735 149 149
robin@gettapper.com

Robert Sandmark, Co-Founder of Tapper
+46 734 037 674
robert@gettapper.com

For high-res video and images email:
hey@gettapper.com

Press:
www.gettapper.com/press





January 19th, 2017
Tapper Leather Strap for AirPods Available In-store and Online at colette in February

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

Stockholm-based Tapper launches at the iconic concept store colette in Paris in February. The fashion mecca is the first store in the world to retail Tapper’s debut product, a Leather Strap for AirPods designed to carry your AirPods around your neck so that you always have them close at hand.


Robin Westlund, Founder of Tapper
+46 735 149 149

For high-res video and images email:
hey@gettapper.com





December 15, 2016
Tapper Launches at colette

Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com
Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com
Tapper lamb leather strap for Apple AirPods with magnetic lock. www.gettapper.com

Stockholm-based Tapper launches at the iconic concept store colette in Paris in the beginning of next year. The fashion mecca is the first store in the world to retail Tapper’s debut product, a Leather Strap for AirPods designed to carry your AirPods around your neck so that you always have them close at hand.

The strap comes in braided black leather and brass details. The vegetable tanned leather strap is made of premium lamb leather. The shells easily help you attach the AirPods. Thanks to the built-in magnets Tapper snaps the AirPods together around your neck to keep them safe.

All products are handcrafted in Sweden using only the finest materials for that ultimate premium feeling.

-There have been plenty of discussions whether you will lose your AirPods because they are so small. ”That's why I decided to design Tapper so that you easily can hang the AirPods around your neck when you're not using them”, says Robin Westlund,  Founder of Tapper.

The brand was founded in September 2016 by Robin Westlund. With a background in innovation and high-end accessories, Robin's vision is to create innovative accessories for your most used tech products. 

"Tapper" is Swedish for "brave" or "courageous". Inspiration for the name was derived from Apple's senior vice president, Phil Schiller, saying that the decision to lose the headphone jack wasn't about a wireless future. It was essentially about being brave. 

The courage to move on, do something new, that betters all of us

Tapper will be available in-store and online at colette, 213 Rue Saint Honoré in Paris and online at www.gettapper.com. The product will retail for 50 EUR and reach additional retailers sometime after the exclusive premiere at colette. There will be additions to the Tapper product portfolio.


Robin Westlund, Founder of Tapper

hey@gettapper.com
+46 735 149 149

For high-res images:
www.gettapper.com/press